Jim Guld and Chris Guld of Geeks on Tour shared the basics of light, video, and sound you need to understand to do professional live video. They host a weekly YouTube Live show on technology for travelers as a service to attendees at their in-person seminars and members of their subscription website. They have recently added a second weekly show on Facebook Live.
Because they do these broadcasts on the road, from a traveling studio in their camper van, as well as from their home office, they offer a unique perspective on how to achieve a professional setup in any circumstance.
John Haydon visited Online Presenters to show how he and his clients have used Facebook Live successfully to engage with customers, prospects, supporters, and donors. Haydon is the author of Facebook Marketing for Dummies and an authority on social media marketing strategies for nonprofits.
Ironically, given that most of his Hump Day shows are just him talking to the camera (his iPhone mounted on a tripod), you won’t see his face in this recording because he was unable to get his laptop webcam working with our online meetings software. I’ve also shared an example of one of his programs, where the topic was also Facebook Live, below.
Here is a great example of a typical Hump Day show, one in which Haydon is discussing Facebook Live ideas for nonprofits participating in the November 28 #GivingTuesday online event.
In addition to the selfie video style of presentation, I have also seen him do a Facebook Live show from his laptop, including screen sharing. That is possible to do with Facebook Live, although it requires additional software. He uses OBS Studio, a free open source product (see this how-to article). If you need to demo software, that can make sense. However, if you really want to make an emotional connection with your audience, talking directly to the camera may be best.
I’ve done some experiments of my own using OBS Studio and Facebook Live, in search of ways to blend the best of both modes by switching between screen sharing and face-on-camera modes. See my tutorial.
In our workshop, Haydon shared a number of other styles of Facebook Live use, including real estate walkthroughs and broadcasting feeding time for puppies from the animal shelter, that he has seen used effectively.
I believe this is a powerful tool for doing online presentations that Toastmasters ought to learn to use effectively.
John Haydon hosts a weekly “Hump Day Coffee” break on Facebook Live as a way of engaging with the audience for his social media marketing consulting practice. He says it is the single best tool for growing his audience and building his consulting business, which focuses on the marketing and fundraising needs of nonprofits.
Confused about the Toastmasters’ organization structure? What exactly is a Region Advisor? How does this person help the district and our members? This webinar provides an overview of the role, the structure, and key lessons from Carol’s experience. The audience asked great questions, too.
Our speaker is a nine-year member of Toastmasters and the immediate past Region Advisor for Region 6. Region 6 includes 20,000 members located in Michigan, Ontario, Quebec, northern Ohio and a tiny bit of New York state.
She is a member of four Toastmasters clubs, including this club, Online Presenters, as well as a full-time business professor at Michigan State.
One of the most valuable things we learn in Toastmasters is how to recover when things go wrong in a presentation or meeting, and Online Presenters in particular will teach you how to recover from tech problems that crop up from time to time — as happened in our most recent meeting.
After our guest speaker, Joshua Jones from Zoom, had problems signing into our meeting, we wound up having to adjourn and reconvene in a meeting he hosted for us. That reconvened meeting is what I’m sharing below.
I know we lost a few participants along the way, and others couldn’t stay for the Q&A (which stretched beyond our normal end time). So let’s be thankful for the replay! Feel free to share this with others who might be interested. Lots of great info here, particularly on how to avoid having audio problems undermine your video presentation.
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